Welcome to www.sustainusa.org
The Business of Self-Publishing
Self-publishing has become a common practice for many writers. Writers? reasons for self-publishing are varied, but it is commonly known that many writers want the accolades of having published work, no matter who publishes it. The freedom and business aspects of publishing work independently are desirable to many writers. A self-published writer is one who is in control of every aspect of their published work. The term self-publishing is defined as the publishing of books and other media by the authors of those works, instead of being established by third-party publishers. The advancement of technology has caused an increase in the self-publishers world, but it still only represents a small percentage of the publishing industry in terms of sales. The proliferation of media channels and web logging has contributed to the increase in self-publishers.
The business of publishing books and other media independently is one that is unique and different from any other business. The most distinguishing characteristic of self-publishing is the absence of a traditional publisher. The author of the content takes on the role of the traditional publisher. The author is given editorial control of the content, arranging for printing, marketing the material, and distributing the material to consumers and retailers. The published books may be printed on demand with no inventory, which places a large amount of financial risk for the venue on the author?s shoulders. Many self-published authors end up subsidizing their work rather than making money from it. Digital printing technology has made it possible for the self-publishing concept to become mainstream in digital photo book printing. Self-publishers are able to get individually printed photo books from firms like Apple?s iPhoto, FotoInsight, Snapfish, and Printing-1.
The motives for publishing work independently are varied, and there are numerous reasons for choosing to self-publish. One common reason is that the work of the author is not of interest to the commercial publisher, and otherwise not marketable. Some other common reasons for self publishing include an author?s preference to retain complete editorial control over content. Many writers are unwilling to compromise when it comes to the editing of their work, and some prefer to have their work presented ?as is.? Writers may also be denied publication because they are unknown and don?t have a substantial resume. Self-publishing may also be an alternative for writers who have written material on a popular topic but that is only of interest in a small geographic area. Topics that address an obscure topic in which few people are interested may also be denied publication by commercial publishers.
Writers of controversial works may also choose to self-publish, as many traditional publishers refuse to work with controversial writings. There are also some authors choose self-publishing because they want a larger percentage return from retail sales. Whatever the reason for self-publishing, authors should know that there is extensive work required in publishing a book alone. Publishing alone involves a long list of tasks, which include prepublication and publication. Prepublication includes editing or obtaining editing for the manuscript, proofreading, establishing yourself as a legal retail business, and obtaining an ISBN ?Cataloging in Publication? number. The publication process involves formatting the manuscript, providing front matter and back matter, and providing cover art for the front and back covers and the spine of the book. Self-publishers must also obtain printing quotes, determine how the manuscript will be delivered to the printer, and pay for printing and delivery of finished books. Self-publishing is a business that many writers prefer to avoid, but for others it may be the only way to have the work printed and available to the public.
Finishing a Masterpiece and Getting it on the Shelves (how to get a book published) Writing a book is a monumental task in itself. The process is long, drawn out and grueling. Even if you thoroughly enjoy writing and writing on the same subject for an extended period of time, you will no doubt be exhausted by the writing of a book. Getting that book published, however, will take even more time and effort than producing the thing in the first place. Are you thinking about writing a book? Have you already written one and now are just wondering how to get a book published? If you are, read on. Here are a few tips on how to get from the starting line to triumphantly crossing the finish line. Writing that Book When starting out writing your book, before you are ready to consider how to get a book published, you may already feel daunted. To write a successful book you need to start out with some original thought. You probably have plenty of originality, but you may have trouble getting your ideas into a coherent flow of information that will be digestible by the general public. The first step is to create a book skeleton. You need to organize your thoughts into a progression of chapters. If your book will be non-fiction, start with a table of contents. Write chapter headings and sub-headings. You will automatically know that you?ll need an introductory chapter, but you should probably leave the content of your introduction for the last step. Organize your chapters so that they build upon one another. The more headings that you can brainstorm to begin with, the easier it will be to fill in your book with a series of short articles that flow into one another. If your writing will be fiction, you will need more of a storyboard. You will need to create cause and effect as well as character sketches. To make your story coherent your characters will need events to react to. Their reactions should become predictable as your readers get into the story. You may need to create some situations for your characters just for the purpose of introducing their traits to the reader. These are very general guidelines about how to begin constructing your book. The actual process will be much more involved as you move closer to finding out how to get a book published. Even after you are finished with the bulk of the content, your goal is still a ways off into the future. Getting to Print The next step in how to get a book published is finding a publisher. There are resources at your local library that will let you know who will be the best candidate for publishing the kind of writing that you do. After a series of queries and correspondence with the potential publishers you may get an invitation to send your manuscript. Then the work begins. A publisher is very experienced in finding books that are marketable. He knows what it will take to get your book to sell. Don?t be offended when his editors tears your writing apart. If they are doing that, you can enjoy the fact that you are on the road to a published book. Expect to enter into a close relationship of compromise and change with the editor as you rework and rework what you have already so painstakingly written. When you are finished you will have a readable and clean and correct manuscript ready for print. The road to getting a book published is a long one, but well worth the effort. Trust yourself, and trust the publisher to create a beautiful masterpiece. Don?t be discouraged if several publishers are not interested in your book. You may have to just keep the first few for yourself, and then again, they may eventually get accepted. Good luck and enjoy the process.
Web Hosting - Unix vs Windows-Based Hosting, Which Is Better? An operating system functions largely out of sight, or at least is supposed to. It doesn't matter to non-geeks how a file gets stored, or how memory is used, or how simultaneous processes share the limited resources available on a computer. These are among the basic functions of any operating system. Yet, you can find very passionate supporters - who offer very detailed lists of pros and cons - for every operating system. Why? Because, though the low-level functions of an operating system do their work out of sight, there are many other features that rise to visibility. Sometimes, they do so when they're not supposed to. Weighing the pros and cons objectively could consume a book. But to select a web host operating system, a manageable level of considerations apply. They can be weighed even by those who don't know a processor queue from a pool cue. Learning Curves For most web site owners, administering the site/server is just overhead. It's not something they take pleasure in doing and they have plenty of other things to worry about. Many wouldn't know how and have no interest in learning (rightly so, given their priorities). Consequently, ease of administration is paramount for such people. Whether a Unix-based site (usually Linux these days) is easier to administer than Windows depends on your current skill set and the type of tools and level of access the web hosting company provides. But in general Linux is more difficult to install and maintain than Windows and the learning curve is steeper. FTP and Control Panels Often, you don't have to care. For many, the operating system is fairly transparent. FTP file transfers to get a new web page up to a Windows server are very much like they are to a Linux-based site. The user/administrator simply doesn't see what's behind the curtain. Many companies provide other utilities that completely mask any awareness of the operating system underneath. When that's the case, the web site owner has no reason to care, until or unless they need or want to go 'inside the black box'. Performance Performance issues can be relevant in selecting which operating system host type to choose. But for the most part, that aspect is outside the web site owner's control. Overall performance can be good or bad on either system, depending on many factors that the publisher will rarely see. The issue is a wash, as far as tipping the scales is concerned. What is more likely to be seen by a web site owner, at some point in their (and their site's) development is the database product that can be used to store information. Databases Microsoft SQL Server is relatively simple to use, yet extremely powerful and can deliver great performance. But it doesn't run on Linux. At least, not without special software to emulate Windows, which usually kills performance. On the other hand, with a bit of time invested, MySQL isn't significantly more difficult to learn than MS SQL Server and there are many free installations. Cost may well outweigh other considerations for most on this issue. Programming Languages Last, but not least, there are differences in programming languages that can be (or at least typically are) used on Windows vs Unix. If you have programmers who are skilled in Visual Basic, ASP and other Microsoft technologies, then a Windows-based host will be your preferred choice. For Perl and PHP programmers, Linux is the more common platform of choice. No single factor can push you to one versus the other operating system. And, in the long run, it isn't the primary consideration, unless you just enjoy playing with operating systems.
Five Flex Time Options that Can Propel your Employee Productivity Flex time is something that is still very rarely used in the United States, but has many followers in other countries, especially European countries. Flex time in general means flexible working hours for employees of a company. They way the flexible working hours are implemented can differ greatly. But one thing is for sure, flexible working hours can greatly propel the employee productivity in your company. Take a look at five different ways to implement flex time in your company. The first and probably easiest way is to give your employees the option to come in to work and leave work within a certain time range. For example, so far your employees worked from 8am to 5pm, now you might give them the opportunity to come in to work anywhere from 7am to 9am, and of course, leave somewhere between 4pm and 6pm. This first model would give your employees an opportunity to be on time as long as they are within that range and their individual habits are considered in regards to being an early riser or a late sleeper. This first model would set the rule that there are 8 work hours plus a one hour lunch in a work day and these are not variables. Therefore, you only have to check their arrival and leaving times in one way or another. A second option is very similar to this, but you can expand the hours worked to a weekly or monthly check, where the employee is responsible to work 40 hours a week with one hour lunch everyday. Then he or she can come and leave in the morning and afternoon in the specified time ranges. For the employee, this means maybe on days that he or she is more energetic, they can spent more hours at work to get their work done and on days they do not feel so energetic or so good or they have family things going, on they can come in the minimum hours established from 9am to 4pm. This version of flextime is a much appreciated model by many employees, but for the employer, it means more work in tracking hours worked and arrival times, to make sure the required hours per week or months are worked. An even more advanced version of the first two flex time themes is a theme where the worker can accumulate time to take off at some point in the future. How specifically you are going to use this version is up to you. You basically are making sure that your employees are not working more than the required amount of hours. Why would you profit from this? Less time spent at the work place makes for more time to relax and regenerate and your employees will be more efficient and motivated throughout your work week. In some companies this flex time method allows the employee to accumulate hours up to a certain amount and then for example, they are allowed to leave after six hours for several days to be home for activities with their family. In an even more expanded version, a fourth version of flex time options, the employee can actually take full days off after having accumulated hours. These days are in general additional to vacation and holidays and can be taken in agreement with their supervisor. The fifth option that has been adopted by some companies actually gives the employees the chance to go into negative hours on their time account. This means if you do not have the required hours, you can still take a flex day off, but have to make sure that after a period of time, that the employer sets in the contract your account goes back to zero or higher. If the employer is a really generous person, he might allow you to completely choose the hours you want to work. You might be able to take work home or work from 10pm to 3am if you desire, as long as you have your assignments done on time and your hours are fulfilled.